Work Experience
2014-2017 Marketing Officer REACTIV Designs
● Reported directly to CEO with accountability for all marketing campaigns
● Developed and executed REACTIV Design’s marketing strategy
● Oversaw all consumer acquisition and retention marketing, branding, corporate communications, and product development
● Conducted market and customer research via surveys and focus groups. Used information to devise and execute advertising and
social media strategies.
2014 - 2015 Research Technician Duke Human Vaccine Institute
● Sequenced virus samples from all labs at the Duke Human Vaccine Institute using the Sanger and Next Generation Sequencing methods
● Worked with laboratory director to investigate new approaches for HIV 2 screening using experimental ELISA-based point of care
assays.
2012 - 2015 Project Manager Civica Global Consulting
● Reported directly to CEO with accountability for client management.
● Met with high school administration teams to plan in school seminars on college applications for students in low-income
neighborhoods.
● Managed all company social media accounts.
2010 - 2015 Teacher Raleigh Academy of Chinese Language
● Taught English, math, and SAT II preparatory courses to groups of 20-30 students
● Designed and implemented lesson plans
● Received teacher of the year award (2013, 2014, 2015)